Jun
20
HOW TO: Improve your event with content
Your attendees
No matter what size of event, you can use your audience to provide the content. People with the same interest or problem can really help each other. Imagine if the people who turn up to your event are the main chunk of content and they all help each other. If you can get at least one speaker, this can really kick start attendees discussion and deliver a lot of value. “Show & Tell” between people is really powerful.
No matter what size of event, you can use your audience to provide the content. People with the same interest or problem can really help each other. Imagine if the people who turn up to your event are the main chunk of content and they all help each other. If you can get at least one speaker, this can really kick start attendees discussion and deliver a lot of value. “Show & Tell” between people is really powerful.
Real & raw
I have seen a few savvy event hosts create a simple video series about their upcoming event. A simple version of this involves the event host talking about setting up, new ideas, speakers and what they are looking forward to. Its a powerful way to connect before the event starts.
I have seen a few savvy event hosts create a simple video series about their upcoming event. A simple version of this involves the event host talking about setting up, new ideas, speakers and what they are looking forward to. Its a powerful way to connect before the event starts.
Survey, survey, survey
Im still amazed when people dont offer up some sort of survey of an experience. It can be worth rewarding people to take a survey and be really honest. Wufoo is a simple, brilliant free tool for this. Theres also powerful tools like Survey Monkey, but whatever you do, survey your attendees, listen to them and iterate. As an attendee, if I provide feedback and the event makes those changes, im far more likely to go again.
Im still amazed when people dont offer up some sort of survey of an experience. It can be worth rewarding people to take a survey and be really honest. Wufoo is a simple, brilliant free tool for this. Theres also powerful tools like Survey Monkey, but whatever you do, survey your attendees, listen to them and iterate. As an attendee, if I provide feedback and the event makes those changes, im far more likely to go again.
